Welcome to the Mediamine Blog
Brand and Competitor Insights
At Mediamine, we can deliver both insights about your brand and competitor insights, both under the same service umbrella. By monitoring news sources and other online media, we can help you learn more about competitors, understand where your business stands in the scheme of things and draw insights from both to build your company in […]
Mediamine Can Help Any Business with Market Performance Evaluation
The massive benefits of marketing make marketing performance evaluation absolutely vital. Good marketing can strengthen brand awareness, educate consumers about the benefits of your products, and enhance stakeholder relationships. At Mediamine, we can help you get the most out of your marketing by capturing information that reveals how well it’s working and where you have […]
Marketing Intelligence Services Do More for Your Business
Marketing intelligence services have traditionally included information about your competition and relevant industry news. Today, the term has expanded to include analytics and analysis that can help you improve your projections and business model. Basically, market intelligence uses a range of sources to create a picture of your company’s problems, competition, customers, existing market and […]
How PR Analysis Can Benefit Your Business
At Mediamine, we’re a PR analysis agency that helps companies across New Zealand understand what their customers think of their products and customer service offering. We can also draw comparisons between your and your competitor’s communications across platforms including search, social media and printed newspapers and magazines. What Sets Mediamine Apart Regarding PR Analysis in […]
Plan Your Strategy and Game Plan with Our Competitor Analysis Services
Use our competitor analysis services to understand the competition in your industry and find ways to use that knowledge to your advantage to create new strategies that will help your business and brand get ahead and gain more traction in this digital age. We take the benefits that online presences give us and use that […]
Insight into How the World Views Your Product
Adding media analysis to your marketing toolbelt saves you time and offers accurate responses to your brand, company, or industry. Mediamine uses algorithms and human analyses to provide you with marketing tools you didn’t know you needed. You’ll be surprised at the amount of data we can collect on your behalf and summarise in easy […]
Our Media Monitoring Can Help You to Stay Up-to-Date
With our media monitoring, you will be able to fully observe and utilise all that we have gathered on your industry and competitors. Once we start on a job, we don’t stop until we have collected all the information needed to help improve your company’s business. Some think they can do it alone, but we […]
Understand What Is Going on in Your Market with Our Industry Analysis
Regular industry analysis reports are a must for any growing business. If you want to capture a greater portion of market share, beat your competitors or drive growth and revenue, you frankly cannot do it without understanding the market in which your business exists. THE BENEFITS OF OUR INDUSTRY ANALYSIS IN NEW ZEALAND At Mediamine, […]
Growing taller by the day
As we hit the ground running for another big year, it pays to look back and take stock. It’s fair to say 2016 overachieved in the provision of big news. Great entertainers left the stage for the last time, the US left the left, nature left its calling card, the UK is trying to leave […]
Comparing apples with apples – setting benchmarks
Measurement is a comparative tool; it’s difficult to determine whether results are positive or negative without any context. For example, how can you measure increases in advocacy if you don’t know how many advocates are typically quoted in your media coverage? Mediamine’s retrospective media index stretches back to mid-2012, covering a vast volume of New […]
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